T-shirts are among those clothes worn by every person without any age and gender barrier. Whether it is college or just a pyjama party, tees have a different fan base. You can style a simple T-shirt in a casual and formal look.
Nowadays people love to wear printed or graphic T-shirts, and customised T-shirts are very trendy. So, the T-shirt printing business can be a very good idea. With the high demands of T-shirts, a custom T-shirt store can make you earn a handsome amount.
T-shirt selling business is not rocket science and all you need is equipment and your ideas. We talk about starting a T-shirt business in this article. If this sounds intriguing to you, consider reading the article.
Did you know?
Coca-cola was the first brand that used T-shirts for branding their products.
Why Should You Start a T-Shirt Printing Business?
Before stepping into the business ideas and hacks, you must understand why you should do a T-shirt selling business. Here I am presenting some facts that you must know.
Every day a lot of new brands are emerging. Everyone wants to grow their business. For spreading the business, every startup finds some strategies. They choose tee shirts for their branding and design their brand logo on the tee shirts.
Customised T-shirt selling business can be profitable considering this fact.
TV Series Fans
With the popularity of different tv-series and movies, people love to involve their clothes with everything. It looks very trendy when a tee shirt is printed with the face of your favourite superstar.
It is one of the biggest reasons you might consider the T-shirt design business.
In some companies, customised tee shirts are used for having their team spirit. According to them, the same customised tees can make a union and bond among employees.
As Fashion Statement
Different fashion bloggers are creating different style statements every day. A tee-shirt with funny quotes looks unique and trendy and it shows the T-shirt printing business can grow in future.
Customised tees can be used as a marketing tool and brands use them. For better marketing, companies' logos are printed on tees. According to different marketers, tees can grow the company’s business, and it is also very cost-effective from any other marketing tool.
How to Start a T-Shirt Printing Business?
Starting a custom T-shirt store is not that difficult and anyone can try his hands in this business. Here I will state some methods you should know before starting the business.
Choosing a Niche
You need to choose the particular niche or section where you can work. Choosing a particular niche can give you a stable mindset to work. Sometimes working on every niche can make you confused.
Suppose you are working on printed tees. If you choose it as your niche, you will have better ideas. Apart from that, you will have better knowledge of printed shirts. You can give expertise when a customer comes to you for the first time, and it will give you confidence and the customer relations will be better.
Designing must be a crucial part you should remember. The customised T-shirt printing business is all about creativity and design. When starting the business, the first thing customers will check is the T-shirt line design. So you need to have a good design to show your customers.
In that case, you need to have clear ideas of the specifications and resolutions of the picture. You can have better ideas with better research work.
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Your business’s wheel will depend on the quality of the tees. When you sell quality products to your customers, you will get more orders from them in future. However, there must be mistakes but you need to accept that. Be more loyal to your customer and try to satisfy them next time. If you sell good quality products at an affordable price, you will gain more clients.
Target Better Clients
You have to target high profile clients. You can approach different brands that are having a better business. You can make more sales with big companies. You need to know your competitors. Try to make more affordable tees so that your T-shirt business grows further.
Funding is the base of the business. You can start a T-shirt printing business with more zeal with better funding. Nowadays, it is very easy to get funds. You can approach some investors to invest in your T-shirt startups or you can opt for bank loans.
Collaboration With Influencers
Try to collaborate with popular influencers. It's a strategy you should apply. Influencers are in demand and can help you grow.
Social media is a powerful tool and you need to use it correctly. For better marketing, you can give advertisements on social media. Make sure you upload your quality materials portfolio currently and make them catchy and quirky so that people get attracted more. Otherwise, you can opt for a professional marketer.
What Equipment Do You Need for a T-Shirt Startup?
You will need some types of equipment to start your custom T-shirt store. To grow the business, you must buy this equipment, and you can purchase or hire them.
Screen printing techniques have been used for a long time. It is more durable and can work in bulk. It is a very cost-effective method as it can print a lot of tees in one batch. However, there are also some drawbacks regarding the technique. It can print only simple designs. For more colour layers, you need to opt for different methods.
Heat Transfer Machines are very common nowadays in the T-shirt printing business. With the paper and heat, the printing has been done. It is a common method used in the T-shirt business. The method is very effective, and you can print a tee shirt in no time. Those custom T-shirt stores dealing with regular customers can use this machine.
You can print directly from the computer. You will need a printed paper of the T-shirt line design, and you can print after that. However, there are also some cons to this machine. The prints are not so durable, and the print quality is not that good.
Direct to Garment
You can use a DTG or Direct To Garment printer here. It can give you good print on the tee shirts, and it is like an inkjet printer in your home. The best part about the machine is, it does not generate heat and prints pleasantly. The machine is also very cost-effective and you can purchase them as a beginner.
Starting a T-shirt printing business is decrypted here. Anyone can start a business. Whether you are a college student or a serviceman, you can start a custom T-shirt store as a beginner. The beginning seems difficult as you do not have many ideas on that.
However, the tee-shirt online business is very popular nowadays. As the tees are in high demand, the business will grow in the next few years. You will need some cool strategies and you are good to go. In this article, I have shared how to start a T-shirt printing business.
Though as a beginner, you might face some difficulties. Make sure you stick to your business. Start with baby steps and focus on your personal growth. Be loyal to your customers and make a good relationship with them. Those are the basic tips to sustain your business.