written by | April 11, 2022

How to Get Started with a Pani Puri Business in India?

When we hear the word Pani Puri, our mouth starts salivating. Isn't it? Whether a casual evening walk or after a hectic workday, Pani Puri saves us. It is a very popular street food in India. If you are planning to start a Pani Puri thela in your area, you have come to the right place!.

In this post, we are going to be delving deep into how to start a Pani Puri business, can the Pani Puri business be a successful one and more.

Did you know?

An MBA grad named Prashant Kulkarni quit his IT job and started a company called Chatar Patar Foods which made it into a thriving business. Do you know what primary food he provided to the customers when he started the company? Yes, you’ve guessed it, It's Pani Puri!

What is the Major Hindrance for New Pani Puri Business Owners?

The major hindrance for new Pani Puri business owners is that being a street vender is seen as an undesirable business venture to start with. But here is an important aspect you need to understand. If you take any business in the world, it doesn’t care about whether you start as a street vendor or you establish a multi-story complex to get started. The business only grows when you plan properly for its growth and work towards achieving the goals you set.

Having said that, if you are a new Pani Puri business owner getting started, don’t feel discouraged by people’s words. You should always remember that whether you work in an IT job or you are a street vendor, you must think outside the box to grow. This is the time to grow without fretting about people’s words.

Some Interesting Facts About Pani Puri

This popular snack is generally considered a part of street food. However, it gives some health benefits too. You must be thinking, 'stop joking. A chatpata street food cannot add any health benefits other than soothing the taste buds. Well, You must check the facts then.

The nutrients found in Pani Puri help you to keep your blood oxygenated, which is very critical for your body to be energetic. Apart from that, you get magnesium, phosphorus, manganese, potassium, folate, zinc and vitamins A, B-6, B-12, C and D. It is made with herbs and tamarind water, reducing acidity. Isn't it great news for all Pani Puri lovers? Although this is the case, you should remember the old saying. Too much of anything is good for nothing. Hence, consume it to a certain limit and don’t overdo it.

A Pani Puri shop can make you a lot of profits. Read on to find out how!

Also Read: 10 Steps to Start a Successful Food Business in India

The History of Pani Puri

No doubt that the king of crispy snacks is Pani Puri, and it seems that this everyday street food is omnipotent. It is very difficult, rather confusing, to understand the origin of Pani Puri. Different names such as Gol Gappe, Phuchka, Gupchup, and Pani ka Batasha make it even more difficult to know its origin.

There are different stories about the history of Pani Puri. Some say that it was invented in the age of Mahabharata. And according to some historians, Pani Puri was made in 600 BCE.

All this information clearly shows that the origin of Pani Puri isn’t clear, and hence, we won’t be able to come to a conclusion about when Pani Puri was first invented.

Why do You Need to Start a Pani Puri Business?

As we’ve mentioned earlier, Pani Puri is considered the king of crispy street-side snacks. The spicy fried dough with mashed potato and turmeric juice is famous for its taste. People get crazy for it. The biggest reason to start a Pani Puri business is its taste and popularity. You should also note that you don’t have to invest a lot of money and your resources to start a Pani Puri stall. You can successfully get started and earn more with a proper Pani Puri business plan. However, there is no particular brand attached to this snack, so you can name your stall as you wish. Quality is the key order to success in this business. 

If these points are convincing enough, start your Pani Puri business and become the next talking point of the town!

The Overall Profit Margin of the Pani Puri Business

Kindly don’t assume that you can’t earn profits with the Pani Puri business. You can. Apart from putting a Pani Puri stall, you can work as a wholesaler. Generally, you can make three thousand to four thousand gol gappas and approximately get ₹800 as a profit. In 8 hours, you can earn a good profit in a day. Age isn’t a factor in starting this business either. There is a lot of opportunity and money to be made, so start your Pani Puri business and be a role model to all the youngsters in your area!

Creating a Pani Puri Business Plan

With a perfect strategy and business plan, you can start your venture successfully. To determine the best Pani Puri business Model, you need to focus on some key points.

  • The Raw materials to start your Pani Puri shop.
  • Machines for making Pani Puri.
  • Pani Puri stall availability.
  • Place for a Pani Puri stand.
  • Estimated cost to start your Pani Puri business.

The Raw Materials Needed to Start the Pani Puri Business

It is very easy to start a Pani Puri business. To start preparing Pani Puri, you need some all-purpose flour. All-purpose flour is the prime ingredient to get started with. You can buy it from any local shop in your area. If you know the wholesaler, your work will be a lot easier. You might have it at a low price. The price of maida is in the range of ₹20 to ₹50 for a kilogram.

Apart from that, to make Pani Puri, you will need water and oil. Besides, you will need a potato and other spices and herbs. The tamarind juice is a critical factor in Pani Puri making. Though for variation, these days people like it with curd or chutney. You have to understand the customer's demands and make the Pani Puri accordingly.

Avail the Necessary Machines to Get Started With a Pani Puri Business

Being one of the oldest food items, the Golgappa used to be made with hands. Nowadays, using machines to make Pani Puri is also prevalent. If the Pani Puri thela is not that big, you can make the dough by hand. After your customer base increases, you can go for purchasing machines.

If your customers feel that making Pani Puri is not hygienic, then there is no choice for you other than to purchase a Pani Puri making machine.

Also Read: Learn About Starting a Successful Food Packaging Business in India

Process of Making Pani Puri

  • First, you have to put all the flour into the mixer. Make sure the bowl is clean. Add some water to make a tight dough.
  • Please turn on the machine and wait until it makes puri.
  • Make sure the dough isn’t loose.
  • Now all you have to do is to put the dough into the Pani Puri machine. It will make round shaped puri.
  • Now you have to fry them in hot oil. The deep fry of the puri will make the taste better. And your puri is ready.
  • Prepare the Pani needed to be filled into the puri.
  • Once you’ve finished making the Pani and filled some amount into each puri, it is ready to enter into your customer’s hands.

A place for Putting up a Pani Puri Stand

To present it to the customer, you will need space. The best possible place to start your Pani Puri stand will be beside a market. You have to remember that you must catch people's attention. So choose a place where people gather in large numbers.

How much profit can be earned from a Pani Puri stall?

The money you earn will not be that high in the early days of your business. After some time, introduce new varieties and satisfy the customer demands, you can earn more.

Is a license needed for starting a Pani Puri shop?

To start a Pani Puri business, You will need a licence from the food safety and security authority of India (FSSAI). Since you are a food business, it is important to register and obtain a proper license.


The world is evolving every day, and so are we. We should think in that way in order to be successful in our businesses. Golgappa can be a profitable business product if one can do it properly. As we have already mentioned, it is high time to come out from social stereotypes and take action. A Pani Puri stall can help you to build your entrepreneur journey.

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Q: What is the cost of a Pani Puri machine?


The machine starts at ₹25,000, and you can opt for high priced ones too. Some machines also cost ₹65,000 as well.

Q: How to make Pani Puri at home?


To make Pani Puri at home, you have to make maida dough. The kneaded maida should be tight enough. Then Make it round and Pour it into the hot oil. After a deep fry, the puri is ready. Prepare the Pani that goes into the puri, and that's it. You can have a tasty Pani Puri from the comfort of your home.

Q: Where can I start the Pani Puri thela?


Before starting your Pani Puri stall, You must identify a popular location in your area where people can see the thela or your shop easily.

Q: How to start a Pani Puri Business?


It is one of the easiest businesses to start. You can start with a very minimum investment. All you need is the basic maida, potatoes, and spices to prepare Pani. The only thing you need from a legal perspective is that you need to register your business and obtain the necessary license from the FSSAI authorities.

Q: Is the Pani puri's business profitable?


Pani Puri business can be a profitable venture if you start it with a proper strategy. In the beginning, the earnings will not be as high as you think, but they can grow further with time.

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