Amazon affiliate marketing is a tactic in marketing where the online retailer will give the ability to niche website owners to create unique product links. The owners then share and promote the link, and if a person clicks the link and makes a purchase, the owner will get a certain percentage as a commission for their efforts.
But what are the initial steps to get started? Below is the information about the Amazon affiliate program. This article will be particularly helpful for people who aspire to become digital entrepreneurs or start their own blog.
Did you know?
If a person clicks your Amazon affiliate link, then they must purchase something within 24 hours. Otherwise, the referral becomes null and void.
What is the Amazon Affiliate program?
The Amazon Affiliate program, which goes by the alternative name of the Amazon Associates program, can provide a viable way to monetise a website or a blog.The basic process includes signing up, quick approval and placing the links about Amazon affiliates on the site. Then if someone clicks through the link, the website owner will get the commission.
This program is free for bloggers and website owners. Their main work comprises product advertisements from Amazon.com on their respective sites, and all this is done via the creation of links. When the customer refers to the link and the product is bought, a commission is wired to the owner.
We will understand the whole work of this program and all its benefits in detail in the upcoming sections.
Also Read: How to Avail Amazon Seller Loan?
How does the Amazon Affiliate program work?
In the Amazon affiliate program, the people registered in it will be earning a commission by creating links for the products and doing promotions on their respective sites, which drive the customer traffic back to Amazon. The process is as follows:
- Amazon affiliate account is created on the platform by the website owners
- A unique associate ID is provided to each website owner by Amazon.
- Once approval of an application is given, associates can create affiliate links on the Amazon portal.
- Then the links can be placed in blog posts or any other part of their site.
- If someone refers to the link and makes a purchase, the associate will earn a commission.
In Amazon, affiliate earning is based on commission, which is different for each product. If a person has a blog about the automotive industry, they can earn almost 4.50% per sale. An example that can be cited is if you sell two car parts at ₹75,946 in one day, they will make ₹10,252 from those two transactions. If the same product is purchased 30 times in a month, then ₹26,599 can be earned in a month.
When you begin this journey, the commissions might not add up according to expectation as the growth is slow. Hence, it is convenient to have another source of income besides being a part of the Amazon associate program. It's also important to check the commission rate per product in the Amazon affiliate program. This will help you to calculate potential earnings for each month.
How much does the Amazon Affiliate program pay?
As a rough estimation, a person can expect an earning from ₹7000 to ₹19000 from being a part of the Amazon affiliate program. However, it's not exactly quantifiable and valid in any way. Your earnings may differ. For the calculation, several variables need to be taken into account.
- The number of visitors and traffic garnered by the website
- The number of visitors that will click on the affiliate link and make a purchase
The income of the Amazon associates program varies according to several parameters. The primary one among them is how many people visit your website and how many of them will click and purchase a product. If the niche is highly competitive, reaching the income goal you set for your website will be difficult. If the topics you cover are not often searched, then it is difficult to attract traffic to your blog. Changing your niche can lead to success in getting website traffic. It is important to remember that even if the person refers to the link, they may only browse and not buy anything or even if the person visits the site, they might not click the links affiliated with the program. No money could be earned if the traffic for your site is poor, and if the numbers are large, then the earning potential is quite significant. For getting higher income, multiple websites can be created.
Also Read: How to get started with Amazon Franchise in India
Amazon Affiliate Program Rules and Requirements
Being part of the Amazon affiliate program can be a great opportunity for monetisation. However, Amazon needs website owners to follow some guidelines if they are enrolled in the Amazon affiliate marketing program. It's best to understand the terms before diving into the program. If the guidelines are not complied with, it can lead to getting banned from the program. Some of the rules to keep in mind are:
- Disclosure on the site or communication that cites that the site owner is earning commission from the recommendations.
- False claims should not be featured in the recommendations.
- Referral of prices unless necessary should not be done as the price often changes.
- Affiliate links should not be featured in eBooks, offline promotions, and email.
- Link shorteners should not be used on affiliate links.
Note: Amazon affiliate marketing is popular, but many other programs work quite like this and maybe worth trying. This is in case the person doesn't qualify or have the necessary credentials to become an Amazon associate.
Hence, it is best to have another source of income besides being a part of the Amazon associate program. It's also important to check the commission rate per product in the Amazon affiliate program before signing up. This will help to calculate the potential earnings.
Conclusion
The Amazon affiliate program is one of the quickest and easiest ways to convert a passion into an income source. If all the guidelines are properly implemented, it can lead to significant growth with regard to your affiliate earnings. In general, becoming a part of the Amazon affiliate program isn't that difficult and is quite a simple process. Some pointers to keep in mind are choosing a website niche, writing product reviews and posting comparisons of two products, blogging consistently, and advertising the website on search engines and social media sites.
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