Step-By-Step Guide to Start a Podcast

In this step-by-step guide, you'll learn how to create a social media profile, create a podcast name, and create the artwork for it. Then, launch your podcast. There's no need to hire a professional podcaster if you already know how to do these things. The best way to get started is to read this step-by-step guide on how to start your own podcast!

Did you know?

Sweden Leads the world in podcast consumption, with 47% of Swedish citizens indicating they listened to a podcast in the last 12 months.

How to Start a Podcast? 

Learn how to start a podcast step-by-step:

1. Create a Social Media Profile

The first step to starting a podcast is creating a social media profile for your podcast is essential if you plan to spread the word about your new show. You must have a decent following on any platform you choose to do this. Then, you must be patient to gain the attention of your followers. You can also share teasers, previews and other content related to your podcast through your social media profiles.

• Choosing the Right Platform

Once you have established a social media profile for your podcast, you need to choose which platforms best suit your show. You can choose Facebook, Twitter, Instagram, YouTube, Reddit, etc. You can also post old episodes to get more attention. But, remember that these platforms only last for a few minutes, so you need to post tidbits that will entice your listeners to consume more.

• Identify Your Audience Before Recording

Before starting to think about how to make a podcast, It is essential to identify your audience and topic before you start recording. Podcast listeners will listen to your podcast if they want to learn more about the issue you're talking about. 

For example, if you are a Salesforce Partner, you can create a podcast for Salesforce fanatics to share their knowledge about the CRM platform. Next, choose a name that appeals to them. A catchy title will draw them to your podcast.

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• Identify Where You Can Share Your New Podcast

Before getting your podcast up and running, a bit of pre-planning related to where all would share your content is essential. Make sure you include landing pages and social media into your marketing strategy. While some tactics have a higher direct payoff, others may take longer. Ideally, you will launch your podcast with several episodes so that people can get a good feel for the direction it takes. 

Also, find ways to share audio clips and episodes on other platforms. Consider how you would re-publish your podcast episodes on a YouTube channel, and you should start developing your YouTube channel 2-3 months before planning your podcast to have a follower base. And, of course, you should post snippets on social media platforms.

2. Create a Podcast Name

A dynamic, catchy podcast title is the key to making a successful podcast. Ideally, the title should be descriptive and catchy or four words or less. In addition, it should be short enough to be easy to pronounce and spell. Make sure the title is not already taken. Here are some tips to help you decide what title to use for your podcast.

Read on to learn how to create an effective podcast title. Here are some tips to make it memorable:

1. Make sure the name you choose is available on the web. 
2. A unique podcast name is more likely to catch potential listeners' attention and is more unique than a generic, boring title.
3. A catchy name will draw a new audience to your show, so avoid obvious grammatical mistakes. 
4. Make sure the name is not similar to another show. If someone already has the same name as yours, contact them to get the domain name.

• Be Strategic About Your Target Audience and Keywords

When choosing a podcast name, keep in mind your target audience. It should be recognisable, preferably containing the keywords your target audience uses. In addition to this, a catchy name should be easy to remember and memorable. When choosing a podcast name, remember to choose one that contains keywords that will increase your audience's engagement. You should also avoid adding too many keywords to the name because it will be difficult to remember. 

• You Can Be Creative and Funny

Another great idea is to give the podcast a funny, creative name. Creating a humorous podcast name can attract listeners' attention, but keep in mind that the title should be something related to the podcaster's field or speciality. You can also test the title with your friends or on the cover of a podcast magazine. Try using a podcast name generator online to get ideas. If you're having trouble coming up with a unique name, you can try using an online name generator.

• Create an Appropriate Artwork for the Podcast

To start a podcast and make it successful, you must create an appropriate artwork for the podcast. Your podcast artwork should be a square image with a description in the caption.

This will help listeners learn more about the podcast. You can even put a link to your podcast website in the description. Once your artwork is ready, you can publish your podcast on the web! So, start creating your podcast! So, make it a success! And don't forget to upload it! The audience will thank you!

• Your Artwork Should Be Easy to Read

Be creative and ask yourself how to start your own podcast that will amaze people? Ideas like making artworks can be highly beneficial. The artwork for your podcast should be easy to read and easily recognised but not too complex. You should also make sure that your artwork is clean and simple to read and keep it simple but eye-catching. 

Remember that people will be able to tell which episodes are yours without looking at a ton of text. You can even incorporate a logo from another medium, such as a book. Just keep in mind that you can change your logo later on if you want.

1. There are several templates available. Choose the one that best represents your content.
2. Pixelied offers a lot of tools for creating cover art for your podcast.
3. You can also customise the design with your text or photos. 
4. If you don't have time to create a cover art or podcast logo, you can hire a professional designer to create one for you. There are plenty of options for designers of all skill levels, and the cost depends on your budget and experience.
5. You can also try using Tailor Brands, which uses artificial intelligence to create podcast logos for its users. You can choose a colour scheme, image, font, and opacity as desired.
6. You can also use free design tools like Canva to create social media images, blog posts, featured images and graphs.

• Pay Attention to the Visuality of the Text

Podcast cover art is important for attracting listeners. While it may be tempting to use text, it must not compete with the visual message on the cover. 

Please keep it to three to four words to ensure your message is clear on any size screen. It's also important to remember that eight out of ten people who listen to podcasts each week are on their mobile phones, so you should make sure your podcast cover art is optimised for mobile devices.

3. Launch a podcast

Launching the podcast is undoubtedly the last step, but a few things are yet to be done. 

• Be Goal Specific

Before launching your podcast, you should consider the goals you have for your content. These goals can include awareness, sponsorship, lead generation, thought leadership, or conversions. Depending on your goals, you can choose a narrative or interview series to get started. You can also determine how you will communicate with your audience and how to stand out from the competition. 

This step will determine the tone of your podcast's description, show notes, and social media interactions.

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• Practice and Trial

After creating your podcast script, you should make some episodes and practice recording. A three-episode miniseries is an ideal number of podcasts to launch, as you'll need to have an audience for your podcast to be listed on iTunes or other podcast platforms. 

• Uploading a Podcast

Once your podcast is finished recording, you can upload episodes to podcast apps. To start distributing your podcast, you'll need to upload your episodes to an online storage service. 

There are many podcast hosting services, but the largest directory is Apple Podcasts, so you should focus on that service for now. If you're having problems uploading your episodes, refer to the Apple Podcasts for Creators page. Your podcast episode can be syndicated to all major podcast directories and other outlets.

You'll also need a Podbean URL, podcast cover, and business cards. These are all opportunities to market yourself and your content. After getting everything done, you're all set to launch your new podcast! We hope you liked this easy podcast for beginners.

Conclusion

Lastly, make sure to maintain consistency. The frequency of your podcast episode depends on the content and your audience. While some topics require daily content, others don't. 

Remember to stay relevant in your listener's mind without overfeeding. To achieve that, you'll need to maintain a consistent publishing schedule. This will allow your podcast to grow and continue to gain momentum. Remember that podcasts are not a one-time deal, and consistency is the key to your success. 
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