Content Writer

Bengaluru

About

We‘re looking for minds who match the phenomenal growth attitude of the company. Built on individual initiative, raw energy and a go-getter attitude, we have a foosball table at the centre of our discussions! They say you can judge the team by its refrigerator, well at KhataBook it’s always stocked.

At KhataBook, we’re building utility solutions for the nation’s 60 million-strong SMBs sector. Our first offering – an Android App enabling businesses to digitally record the credit they extend to customers – went viral. In a matter of 6 months, KhataBook has been downloaded 7M times, more and more businesses are becoming a part of this network. Khatabook recorded transactions totalling $3 Bn in August 2019.

Some context of the market: 90% of India’s ~$1 Trillion Retail Market is controlled by traditional/unorganized sector. Which means ~$900B worth of commerce flows through ~60M small & medium shops/warehouses/kiosks/homes, scattered all over the country – from mighty metros to tiny villages. A network powered by millions of businesses, built-in turn to power these businesses – that’s our goal at KhataBook.

Why our users love us: The app effectively cuts down the receivables of merchants to half within a few weeks of onboarding them. Its users recovered approximately $5 bn stuck in credit in six months, significantly impacting India’s MSME sector.

Where we currently are: KhataBook recently closed a $25 Million Series A Round and is backed by the top investors in the business. Founded by four IIT-Bombay grads, KhataBook is led by Ravish Naresh, Co-founder and COO at Housing.com, one of India’s most significant property listing websites.

We’re a small team based in Bengaluru, funded by Sequoia, Info Edge & Y Combinator. We’re always looking for great folks to come and join us on this fantastic adventure.

Responsibilities

The Content Writer will be responsible for creating strategic and compelling content across a variety of social, mobile and digital channels that increases awareness and brand visibility and enhances audience engagement. The role will be responsible for creating content such as blog posts, articles, infographics, videos, marketing emails and newsletters. Your responsibility would include:

  • Identifying the areas and topics relevant to Khatabook’s target audience.
  • Conceive, write and deliver compelling, on-brand, actionable content for a range of mediums – online, digital, social, mobile and print
  • Work in collaboration with the Marketing Manager to develop a content strategy focused on education Industry, specially test-prep market
  • Manage additional aspects of the content creation including research, fact-checking, key-word optimization, editing, proofing, posting, and monitoring for engagement opportunities
  • Work closely with the social team to post engaging content, upload videos, images and audio files to Facebook, YouTube, Twitter, Google+ and social accounts paced through the editorial calendar
  • Stay up to date with trends and best practices in social media and content marketing
Requirements 
  • Enthusiasm to create quality and meaningful content for education industry, reach and educate lakhs of people
  • Excellent verbal and written communication skills
  • Strong familiarity with social platforms
  • Proven ability to write for a variety of audiences
  • Ability to work collaboratively in a team environment as well as cross-functional teams
Compensation

Market Rate + ESOP

Location

HSR Layout, Bengaluru

 

 

 

We’re always looking for talented people.

Send your resume to careers@khatabook.com